"SEO" stands for "search engine optimization", and because the name would recommend, it's all about utilizing your web site therefore that search engines can realize it easily.

When someone searches for a web site, they will key a few selection words in to their chosen search engine. For example, if they're wanting for a restaurant in New york, they're going to in all probability kind something like: "smart ny restaurant" or even simply "the big apple restaurant". SEO is all concerning making positive your website appears at the high of the search results for any given phrase like this.

Obviously the phrase is dependent on your niche, what you're selling or what services you supply - but smart SEO practices are about reducing your web site right down to those key words that people kind into Google. There would be no point, in the instance, for a nice New york restaurant to have their web site online but not have it return up beneath search results for "new york restaurant".

However, with tons of thousands of websites on-line, there are literally thousands of pages that might flip up results for (again, using the instance) "big apple restaurant". SEO is the method used to beat all the opposite websites, and get yourself as high in the search results as potential. As most users will tend to go to a website from the high three search results and fully neglect the rest, the efficacy of your SEO extremely will make or break the success of your web site. And if your business in general relies on your website, then SEO will be the difference between success or failure in the business world.